Marketing news on Saturday, October 24, 2026

In Marketing on Saturday, October 24, 2026: Google expands Gmail data use for targeted ads. Also: PicsArt launches Marketing Studio to help businesses create and test Google Ads; Coca-Cola undergoes marketing transformation with major changes to agency roster.

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Top stories

Google updates privacy policy allowing Gmail data use for targeted advertising.Ars Technica
PicsArt launches Marketing Studio to help businesses create and test Google Ads.AFP.com
Coca-Cola undergoes marketing transformation with major changes to agency roster.Marketing Dive

81.5% of U.S. marketers report mindset advertising outperforms identity-based targeting.Roastbrief US
EASA publishes guidance on AI transparency requirements for advertising.Lexology
McDonald's ends 32-year FIFA World Cup sponsorship amid broader marketing overhaul.ADWEEK

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Every line is our own one-sentence summary and links to the original publisher. Sources: public news found through Google News and Bing News, moderated posts from readers, weather from MET Norway (CC BY 4.0).